Privacy Policy
This policy explains what personal data Adverra collects through this website, why we collect it, how long we keep it, and the rights you have. We keep it short and in plain language — if anything is unclear, write to us.
1. Who we are
The data controller is [Adverra legal entity name] (Adverra), [Registered address], registration number [Company registration no.]. You can reach us at sales@adverra.digital.
2. What data we collect
Data you give us
- Contact and strategy-call requests: name, work email, company, indicative monthly budget and the message you write to us.
- Proposal requests: name and work email, plus your consent choice for receiving the proposal and occasional updates.
- Correspondence: anything you send us by email afterwards.
Data collected automatically
- Technical logs: IP address, browser type, device, pages visited and timestamps, kept by our hosting provider for security and error diagnosis.
- Cookies and similar technologies: as described in our Cookie Policy. Analytics and marketing cookies are only set with your consent.
3. Why we use it and on what legal basis
| Purpose | Legal basis (GDPR Art. 6) |
|---|---|
| Responding to your inquiry, scheduling a strategy call, preparing a proposal | Steps prior to entering a contract (Art. 6(1)(b)) |
| Sending you the proposal PDF and occasional updates you opted in to | Consent (Art. 6(1)(a)) — withdrawable at any time |
| Sending a confirmation email after you submit a form | Legitimate interest (Art. 6(1)(f)) in confirming receipt |
| Keeping the site secure, diagnosing errors | Legitimate interest (Art. 6(1)(f)) |
| Analytics and marketing measurement | Consent (Art. 6(1)(a)) via the cookie banner |
4. How long we keep it
- Inquiry and proposal data: up to 24 months after our last contact, unless we enter an engagement, in which case it becomes part of the client record.
- Marketing consent records: until you withdraw consent, plus a record that you did.
- Technical logs: typically 30–90 days at our hosting provider.
5. Who we share it with
We do not sell personal data. We share it only with service providers who process it on our behalf under contract:
- Hosting and infrastructure providers (site hosting, form processing).
- Email delivery providers (confirmation and proposal emails).
- Analytics and advertising platforms — only if you consented to those cookies.
- Professional advisers or authorities where required by law.
6. International transfers
Some providers may process data outside the EU/EEA, the UK or Switzerland. Where they do, we rely on adequacy decisions or standard contractual clauses and equivalent safeguards.
7. Your rights
Depending on where you live, you have the right to:
- access the personal data we hold about you and receive a copy;
- have inaccurate data corrected and incomplete data completed;
- have your data erased, or its processing restricted;
- receive your data in a portable format;
- object to processing based on legitimate interest, and to direct marketing at any time;
- withdraw consent at any time, without affecting processing before withdrawal;
- lodge a complaint with your local data protection authority.
To exercise any of these, email sales@adverra.digital. We respond within one month.
8. Security
Form submissions are transmitted over HTTPS, stored with access limited to the team members who need it, and our providers are contractually bound to appropriate technical and organisational measures.
9. Children
This website is aimed at businesses. We do not knowingly collect data from anyone under 16.
10. Changes
We may update this policy as our services or the law change. The date at the top of the page shows the current version; material changes will be signposted on the site.